Wednesday, September 9, 2009

Search Engine Optimization, basic steps of SEO

Search Engine Optimization (SEO) - It is defind as the technique or way of improving the ranking of your website in search engine results. Therer are varioius types of Search Engines like Google, Yahoo, MSN but nostly Google is used for ranking purposes all over the world. By using SEO websites are optimized to work better in google and raise the visitor’s traffic by making website rank high in the search engines.

Basic Steps for Search engine optimization:

Search engine optimization includes the following two factors:

on page:

This handles the tags like meta's , title, headers, bold etc. This will helps your webpage to be crawled by "crawlers" and they will get all information of your site.

On page factors includes the following terms:

Keyword Density
Title tags
Word content
Meta tags
Image tags (Alt)
Head tags (h1,h2...h6)

off page:

Off page includes link building of your website. This will help in providing back links, traffic and seo rankings for your website.

Types of Link building:

Reciprocal link-building
Triangular link-building
Directory Submission
Social Bookmarkings
Article submission
Press Release